Major Summer Beauty Trends
The latest summer beauty trends are the dopamine hit we all need right now. Forget Fall’s muted tones, this vibrant season is all about high-impact statements in the form of Cloud Skin, Mermaidcore, Coquette Beauty, and Popsicle Lips; trends that aren’t afraid to go all-out and pack a punch.
For those of you wondering where to start, the secret lies in a good, solid base. First, you’ll need a layer of sun protection—sunscreen or a moisturizer with a proven SPF—before adding a tinted moisturizer or BB cream; good non-slip products for steamy days. Hardcore minimalists may choose to stop right here and stay in the understated zone. Everyone else, read on and discover how these summer beauty trends are done.
This magical look is currently dominating our closets and beauty shelves. Get in on the act with shimmering metallic eyeshadows in daring shades—blue, green, and purple each offer a dramatic effect. Finish with waterproof mascara to avoid unwanted streaking.
This is perhaps the easiest summer beauty trend of them all: a soft, easy look with a matte finish that lasts longer than a glossy or creamy one. To control shine, start with a mattifying toner, then layer on a powder foundation or lightweight mattifying cream.
While warm-weather makeup doesn’t usually pivot around bold, striking hues, Popsicle Lips is here to change all that. From intense coral to fire-engine red, these arresting shades will ensure any get-up appears effortlessly cool. A swipe of plumping lip gloss will create a glistening finish.
With 1.7 billion views and counting, this coquettish option is one of TikTok’s most popular summer go-tos. Everything here pivots around sultry eyes, rosy cheeks, and blotted red lips—a sweeping winged eyeliner will add a modern edge.
Whichever look grabs your attention, take these hazy days as an opportunity to play around. With summer beauty trends this bold, the key to pulling them off is experimentation. And if in doubt, try Popsicle Lips—because there isn’t ever a situation when a red lip is a bad idea.
