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Xiao Zhan for

Gucci
Gucci
May 06 2023

With his style and personality, Global Brand Ambassador Xiao Zhan offers a personal interpretation of the fine jewelry designs.


In a new campaign that reflects the contemporary spirit of the collection, the actor and singer showcases a curated selection of necklaces, bracelets, and rings in a series of portraits and a video. Envisioned for stacking and layering, the designs are crafted in different hues of gold, various textures, and diverse widths embellished with diamonds and green tourmalines. Each style is defined by the octagonal shape symbolizing the eternal nature of love and can be combined in unique ways for infinite gifting possibilities.


Global Brand Ambassador Xiao Zhan stars in the new<br>Gucci Link to Love campaign.Xiao Zhan for <br> Gucci Link to Love


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Global Brand Ambassador Xiao Zhan stars in the new<br>Gucci Link to Love campaign.Xiao Zhan for <br> Gucci Link to Love


Global Brand Ambassador Xiao Zhan stars in the new<br>Gucci Link to Love campaign.Xiao Zhan for <br> Gucci Link to Love


Global Brand Ambassador Xiao Zhan stars in the new<br>Gucci Link to Love campaign.Xiao Zhan for <br> Gucci Link to Love


Global Brand Ambassador Xiao Zhan stars in the new<br>Gucci Link to Love campaign.Xiao Zhan for <br> Gucci Link to Love


Global Brand Ambassador Xiao Zhan stars in the new<br>Gucci Link to Love campaign.Xiao Zhan for <br> Gucci Link to Love


Global Brand Ambassador Xiao Zhan stars in the new<br>Gucci Link to Love campaign.Xiao Zhan for <br> Gucci Link to Love