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In 2002 Heidi Gosman and Penny Klein launched heidi klein - the UK's first one-stop holiday shop. This Notting Hill boutique is evocative of a Hampton’s retreat in whitewashed wood adorned with palm leaves, bleached coral and driftwood, complete with the delicate scent of coconut. Upon entering, clients are instantly elevated to a sun-kissed mindset that affords the perfect ambiance for holiday shopping.

“We set out to reinvent swimwear shopping into an exciting and enjoyable experience, while providing everything our clients desired in order to look and feel gorgeous on holiday; all under one roof,” explains Heidi.

Two years later, the heidi klein collection was launched. The inspiration came from listening to clients, understanding what works and what doesn’t, and then creating a collection of exquisitely cut swimwear with an impeccable fit. Crafted with love, the collection was an immediate success and was soon distributed through key department stores, boutiques and resorts worldwide.