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LUIS MORAIS was officially incorporated in 2002, though it all started in 1998 in Miami Beach, Florida where jewelry designer Luis Morais saw a bracelet in a magazine that he could not locate to purchase, so he made a variant of it himself – DIY-style. The bracelet garnered enough compliments from friends and family that it warranted reproductions, and thus the line was born. LUIS MORAIS still holds that spirit of personality and life; each piece is unique and handmade.