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Who doesn't love a good maxi dress? This one you'll be reaching for season after season.Presenting the Flora Dress by 525 America, a chic maxi gown in timeless white for women who appreciate style and comfort. With its spaghetti straps and v-neckline, the pull-on dress boasts a graceful silhouette and textured pattern. Made from 100% cotton, the 42-inch long dress promises breathable wear and is easy to care for. Simply machine wash cold on a gentle cycle and tumble dry on low.

525 America Flora Dress In White
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First seen in May 2025
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525 AMERICA
Flora Dress In White

$149 $84 (44% OFF)
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525 America Flora Dress In White
SHOP SIMON
$149 $84 (44% OFF)
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Product Details
525 America Flora Dress In White

Flora Dress In White

Who doesn't love a good maxi dress? This one you'll be reaching for season after season.Presenting the Flora Dress by 525 America, a chic maxi gown in timeless white for women who appreciate style and comfort. With its spaghetti straps and v-neckline, the pull-on dress boasts a graceful silhouette and textured pattern. Made from 100% cotton, the 42-inch long dress promises breathable wear and is easy to care for. Simply machine wash cold on a gentle cycle and tumble dry on low.

about 525 AMERICA
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525 america, a women's contemporary brand, was created by Bobby Bock who felt there was a void in the women's fashion market for the ideal sweater, one that would transcend age or style. Joining him in this quest is co-collaborator and wife Marianne. Together they have grown 525 america into a household name. The couple work as a team making all major decisions together. Bobby's ideas are brought to life through Marianne's execution. Beyond that they have distinct roles. Marianne has evolved from merchandiser to the company's design director and Bobby manages the branding opportunities and new product categories. The result of this husband and wife team is a company whose collection and style speaks to women aged 16-60. "Catching a trend is easy, making sure it's a relevant one becomes the challenge." says Bobby. Through use of unique yarns and styling 525 america continues to pursue the same founding principles for style and quality that have made the brand appeal to women for almost three decades.
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