AVEDA

Be Curly Advanced™ Shampoo 250ml In No Color

What it is: A game-changing shampoo for curly, coily and wavy hair that replenishes with an essential peptide derived from plant proteins.Who it's for: Ideal for curly, coily and wavy hair types.What it does: This silicone-free shampoo for curly hair types removes impurities and product buildup from hair and scalp. When used with be curly advanced conditioner, it acts as a defensive shield, enveloping the curl to protect against humidity and instantly reduce frizz. After one wash day, curl patterns look healthier and more defined. How to use: Massage shampoo into wet hair and scalp. Rinse. Follow with be curly advanced conditioner (sold separately).Pro tips: For tight curls and coils: on wash days, use be curly advanced shampoo, intensive curl-perfecting masque and curl-perfecting primer, then style with coil-definer gel (all sold separately). Co-wash curls and coils between wash days to gently cleanse without stripping. For wavy and loosely curly hair: on wash days, use be curly advanced shampoo, conditioner and curl-perfecting primer, then style with curl-enhancer cream. Swap conditioner for the intensive curl-perfecting masque (all sold separately) every 2–3 wash days, depending on your individual hair needs. 8.3 oz. Paraben-free; phthalate-free; sulfate-free; silicone-free; gluten-free; mineral oil–free; petrolatum-free; formaldehyde-free; paraffin-free; synthetic fragrance–free; triclosan-free; triclocarban-free; sodium lauryl sulfate–free Leaping Bunny–certified for a commitment to cruelty-free testing Vegan Made in the USA

| Aveda Be Curly Advanced™ shampooApplication: massage into wet hair and scalp, then rinse and follow with Be Curly Advanced™ conditionerHairt type: suitable for coiled, curly and wavy hair typesBenefits:Peptides: to stimulate your skin to make collagenKokum seed butter: deeply nourishes and conditions, and provides slip and detangling to help reduce breakage of curls, coils and wavesRecyclable packagingVeganCruelty-freeFree from: silicone and sulfates250mlMade in the USAFor hygiene reasons, we are unable to exchange or refund this product, unless faulty.

Perfect for waves, curls and coils from 2a-4c, Aveda’s Be Curly Advanced™ Shampoo instantly reduces the appearance of flyaways, while whisking away impurities and product buildup. The formula envelops your strands in rich hydration, encouraging increased moisture and manageability while infusing your curls with a glossy shine. Witness the visible transformation of your curl pattern after just one wash, leaving you with smoother, more enhanced curls.