What it is: A palette featuring five eyeshadows with perfectly matte finishes. What it does: These velvety soft shades sculpt, widen and brighten up your eyes while creating natural depth and subtle highlight. The pigment-rich nude tones can be used to create a variety of neutral looks, ranging from subtle to bold and are ideal for contouring the eyes and face. These shades can also be used to fill in sparse brows and can be applied wet or dry as