Edward Bess Bess-Lash Mascara Your lashes deserve the Bess! Discover mega lashes like never before. A weightless smudge-proof formula pumps up the volume while the designer brush separates and coats each lash from base to tip for ultimate definition. All eyes on you. Designer About Edward Bess: Born in Charleston, South Carolina, Edward Bess studied theater at Manhattan's Professional Performing Arts School and lived in London's fast-paced world of modeling before founding his epon.