WHAT IT IS Get your best brows now. This innovative gel pencil creates the natural or fuller-looking brows you want, instantly. Made in USA. WHAT IT DOES Glides on easily for long-wearing, buildable, water-resistant color that lasts up to 12 hours. Blends and sets with built-in spooled brush. ABOUT THE BRAND Estée Lauder founded her namesake company to give women what they needed for a quick, streamlined makeup routine. Along with creamy lipsticks and long-wear face formulas, Lauder created the first-ever serum, known today as the best-selling Advanced Night Repair. Cosmetics - Estee Lauder Treatment > Estée Lauder > Saks Fifth Avenue > Barneys. Estée Lauder. Color: Dark Brunette. Size: 0.