Our gentle detoxifying shampoo washes away impurities and refreshes hair from roots to ends without stripping. Apple Cider Vinegar soothes and restores hair. Gently dissolves scaly, dead skin cells while helping to regulate moisture level with Salicylic Acid. Pomegranate Seed Oil works to protect and support the barrier function. Safe for all hair types and keratin and color-treated hair. Our proprietary Environmental Protection Complex features Pro-Vitamin B5 for heat protection, Specialty Rice Protein for solar protection, and Edelweiss Flower Extract for anti-pollution, environmental protection. Clean, vegan, sustainable. Free of sulfates, silicones, parabens, phthalates, and gluten. Cruelty-free. Scented with an invigorating mix of green apple, juicy clean citrus, fresh spearmint, and creamy woods. Can be used with your regular wash routine or with Apple Cider Detox Scrub and Rinse as part of a 3-step system for your deepest clean. Salon-Tested Results 89% of users said Apple Cider Detox Shampoo was easy to distribute and left their scalp feeling great. 78% felt their scalp felt nourished and clean after using the full Apple Cider Detox system. 90% said their hair felt soft and looked shiny after using the full Apple Cider Detox system.