What it is: A revolutionary new hydrating, 24-hour wear concealer formulated with 95% natural origin ingredients.What it does: The water-resistant formula of this medium-coverage, multi-purpose concealer illuminates as it provides 24-hour hydration and radiance, while offering a natural result. Instantly, the cooling effect of the creamy texture creates a refreshing sensation on the eye area while improving skin quality. The result is a smoother, hydrated, lifted and more even eye area. How to use: Using the applicator tip, dot on the concealer, targeting the desired area (eye contour, blemishes, dark circles and spots etc.). Blend with your fingertips, or a brush or blender, for full coverage and even more correction. If looking to brighten the under eye area, select a concealer that is 1 to 2 shades lighter than your skin tone.