Our gel-cream blush is designed to be the most user-friendly cheek color in existence. It’s seamless, sheer, and buildable (i.e. it’s hard to accidentally apply too much). If you can finger paint, you can Cloud Paint-simply dab it onto cheeks wherever you please. With Cloud Paint, we set out to make blush the high point of your routine. The pillowy, gel-cream formula is designed to be the most user-friendly cheek color in existence. If you can finger paint, you can Cloud Paint-simply dab it onto cheeks wherever you please. Inspired by gradient pink NYC sunsets, the shades are optimized to work across a wide range of skin tones for a healthy, flushed-from-within glow.’