LOCKED IN KISS LIPCOLOUR RUBY TRUE. Benefits: Kissproof, transfer-proof, waterproof, budge-proof lipstick. Colour-true, 24 hours. Non-bleeding, non-feathering, non-flaking, 24 hours. Double-coated, ultra-refined lipstick pigments that gently hug lips. Key Ingredients: Passion Fruit Oil, Coconut Oil, Shea Butter: Provides a hydrating, comfortable, next-to-naked feel.. Research Results: 99% said it was easy to apply to lips*. 92% said colour looked smooth throughout the day and kept lips feeling comfortable*. *Consumer testing on 143 panelists after one week of product use. 2023 Allure Best of Beauty Award Winner.