What it is: A gentle, daily cleansing formula infused with antioxidant-rich argan oil that leaves hair soft, shiny and more manageable. Who it's for: All hair types.What it does: Gentle enough for daily use, this shampoo helps increase softness, manageability and shine. It's also formulated with moisturizing red algae and vitamins A and E to deliver an ideal balance of hydration to dry hair. Fragranced with the Moroccanoil signature scent, a blend of spicy amber and sweet florals. How to use: Massage throughout wet hair and scalp. Continue to add water to activate a rich lather from the concentrated formula. Rinse thoroughly. Follow with conditioner. Paraben-free; sulfate-free; phosphate-free Safe for color-treated hair Made in Israel