What It Is:Moroccanoil Moisture Repair Shampoo is infused with protein to fortify and replenish the hair shaft, helping to prevent breakage. Designed for daily care to combat visible signs of damage and promote healthier-looking hair.What It Does:- Fortifies to help prevent breakage.- Helps strengthen and improve elasticity.- Color safe.- Fragranced with the Moroccanoil signature scent, a blend of spicy amber and sweet floral notes.Key Ingredients:- Argan oil helps nourish hair.- Keratin is a structural protein that strengthens damaged hair.- Silk amino acids draw moisture deep into hair's cuticle.- Uvb absorber helps prevent sun damage.How To Use It:Massage shampoo through wet hair and scalp. Rinse well. Repeat if needed. Follow with Moroccanoil Moisture Repair Conditioner (sold separately).Clinical Results:- Improves manageability by 82%.*- Restores hair for a healthier look and feel.**Based on an independent lab study.