What it Is A collection of single eyeshadows in a new formula that deliver high-impact color in a single stroke. Product Details: Intensity at first sight. Instant gratification in just one swipe. Reveal your true colors with an upgraded range of eyeshadows to express yourself and your artistry without limits. All-new packaging. All-new formula. From buttery mattes and lustrous satins, to electric pops of color and glittering metallics—each finish stays soft with a vibrant effect. Pure pigments suspended in an innovative liquid binding system create rich, high-impact color in just one stroke. Stand out. Show off. Express to impress.