Use an exfoliant to create a smooth canvas, then gently neutralize natural lip color with a touch of concealer. For extra definition and staying power, choose a coordinating PermaGel Ultra Lip Pencil. Use the finger to press and roll color onto the lip. Start in the middle of the bottom lip and transfer color onto the lips with the index finger, working outwards to either edge. Repeat on the top lip. After applying lipstick, gently pull a tissue apart so you end up with two thin sheets. Press.