The latest members of Prada Beauty's Soft Matte lipstick family arrive in three shades inspired by the brand's iconic browns. Each colour is created using a white base and only three pigments, replicating the luminosity of soft-hued versions of the House's signature nylon fabric. The feel on the lips? It is as weightless as clouds, courtesy of the Micro-Fit Technology that allows it to glide on seamlessly.