Pura Plus in Beauty: NA. Pura Plus in Beauty: NA. The next level in home fragrance innovation, Pura Plus â¢ quickly and completely fills large and open spaces with premium scent. With smart features, manual controls, and more color options, designing your scentscape is now easier than ever.. Made in China. Dual internal heaters and an ultra-quiet built-in fan mean that Pura Plus disperses scent across large and open-concept spaces. Adaptive diffusion technology reads the room's temperature and adjusts according to your preferences for a consistent, reliable scenting experience. Adjust fragrance intensity, easily switch between fragrances, set schedules and timers, and more - all from the Pura app. Control your Pura Plus through the Pura app or manually with the buttons right on the diffuser. Press once to start a 4-hour timer and again to control scent intensity: strong, medium, subtle, and off. Please note, fragrances sold separately. Measures approx 3.13 W x 5.6 H. PUAR-WH21. 900-01037.