What it is: An ultracomfortable, weightless lipstick that uses Stretch-Flex Technology to deliver long-lasting color and all-day hydration, with a full-coverage satin finish.What it does: The perfect fusion of art and science, this weightless formula envelops lips in long-lasting color and hydration with a satin finish. It features innovative Stretch-Flex Technology that acts like a second skin to create a flexible layer of color that wraps lips in maximum comfort. The nourishing formula contains over 68% skin-care ingredients, including benibana oil, that conditions lips and leaves them feeling smoothed and hydrated. The lipstick is available in 20 ultrarich shades, with names inspired by the technological age we live in and Shiseido's long-standing passion for science and innovation. How to use: Apply the lipstick directly to lips. Use the angled tip of the lipstick bullet ot define lip contours. Dermatologist tested Made in Japan Asian & Pacific Islander Owned/Founded