What it is: A nonshiny brow pomade that helps you sculpt gorgeous arches with its flexible formula. What it does: It's designed to shape and hold every single hair into place without a crunchy or stiff finish. Two exacting rows of bristles sweep through each hair, distributing just enough pomade for natural-looking definition that lasts all day long. How to use: Sweep onto eyebrows after filling them in with a brow pencil to lock in your shape.