What it is: A long-lasting, waterproof lipliner that glides on smoothly to prime and define, for long-lasting color and clean lines. What it does: The formula stays put throughout the day while priming lips for lipstick or gloss, grabbing onto color to help it last. Its creamy formula never feels dry or cakey thanks to added vitamin E, jojoba oil and cottonseed oil that nourish your lips every time you apply. Shade-matched barrels make it easy to