Developed specifically for use on the eyelid's inner rim, Urban Decay's creamy, demi-matte 24/7 Waterline Eye Pencil lays down waterproof color that lasts all day-in a range of never-before-seen shades. This is a liner like no other. Even creamier than the brand's original best-selling 24/7 Glide-On Eye Pencil, 24/7 Waterline Eye Pencil glides on easily and goes anywhere you want to put it. And after the color sets, it won't budge. Perfectly line your waterline in classic black or opt for a colorful shade (like navy or green) for a look that really stands out. The 24/7 formula doesn't contain any mineral oil, paraffin or preservatives. So you can easily tell the difference between 24/7 Eye Pencil and 24/7 Waterline Eye Pencil, Urban Decay gave 24/7 Waterline a shade-matched ombre gradient that fades to black, with a matte black cap and end. How to use: For the lower waterline, press the pencil gently against the lower lashes, working across with short, gentle strokes until you get the intensity you want. For the upper waterline, start at the outer corner of your eye (looking straight ahead) and work your way across with longer, gentle strokes (apply pressure toward lashes). Stop three-quarters of the way in. Start again at the inner corner until the lines meet. Style Name: Urban Decay 24/7 Waterline Eye Pencil. Style Number: 5034587 1. Available in stores.