What it is: An innovative root-lifting clay-to-foam shampoo paste that transforms into an airy, volumizing foam that immediately helps boost body at the roots.Who it's for: Ideal for fine or thinning hair textures; ideal for straight and wavy hair types; safe for color-treated hair.What it does: This innovative formula makes hair appear fuller and instantly thicker. It delivers immediate volume at the roots and density down its length. It leaves hair feeling thicker and fuller. It is fragranced with a delicate blend of rose notes for a fresh and sensual allure.Key ingredients:- Pure passoul and exfoliating sugar crystals: invigorates the scalp, leaving hair feeling cleansed and naturally volumized- French rose and baobab extract: conditions hair for improved manageabilityResearch results:In a consumer self-assessment test conducted on a panel of 60 people after 2 weeks of use:- 9 out of 10 people agreed the product left hair looking more volumized from roots to tips- 9 out of 10 people agreed the product gave hair natural looking volumeHow to use: Apply about a tablespoon onto wet hair and work through in sections. Gently massage until you feel the paste turn to foam and focus on the roots. Add a little water, emulsify and rinse thoroughly. For an intensified effect, let it sit for two minutes before you rinse. 8.33 oz. Paraben-free; sulfate-free; silicone-free Vegan Made in Italy Part of BEAUTYSPACE
