RÙADH

Moda Operandi In Blue

Scottish Gaelic for red; RÙADH (pronounced “roo-ah) is associated with concepts of strength and resilience — much like denim. The NYC-based brand crafts its collections in small batches from ethically sourced materials in organic silhouettes inspired by natural formations of the earth. These slim-fit jeans are designed with a close; narrow cut that follows the leg without feeling rigid. The streamlined shape keeps the silhouette sharp and compact from hip to hem.

Scottish Gaelic for red; RÙADH (pronounced “roo-ah) is associated with concepts of strength and resilience — much like denim. The NYC-based brand crafts its collections in small batches from ethically sourced materials in organic silhouettes inspired by natural formations of the earth. These wide-leg jeans come in a medium wash and a loose; elongated wide-leg cut. The relaxed rise and even denim tone keep the silhouette classic and easy to incorporate into your everyday wardrobe.

Scottish Gaelic for red; RÙADH (pronounced “roo-ah) is associated with concepts of strength and resilience — much like denim. The NYC-based brand crafts its collections in small batches from ethically sourced materials in organic silhouettes inspired by natural formations of the earth. Medium-wash straight-leg jeans with a mid-rise fit and an even; easy cut through the leg. The soft denim tone keeps the silhouette relaxed and familiar without feeling flat.